Journey Creation
Regardless of which Marketing Automation Platform (MAP) you are currently using, Celerity ensures that your marketing campaigns can be transformed into AJO in a way that your teams will be able to understand and fully utilize.
Journey Wireframing
Celerity’s consultants have developed a unique approach to demonstrating the value and composition of journeys without having to go to the expense of building them out first. Their journey wireframes show organizations exactly how data available in the RTCDP can be used to create compelling journeys in AJO. These journey wireframes also include how existing campaigns from other MAP systems can be transitioned to AJO.
Journey Transitions
Unique to Celerity is the way we can build out the transition process as part of Journey wireframing. This allows you to rebuild existing email campaigns from your MAP systems into AJO so that they can be seamlessly decommissioned during your journey transitions.